Apple

Is Apple Losing Dollars to Save a Few Cents?

Is Apple Losing Big Bucks by Trimming its Costs by a Few Cents?An article in a recent issue of Business Korea posits that Apple may be having trouble stemming from the company’s adoption of TLC flash in it’s new iPhone 6.

The article states:

considering that technical defects mainly occur in the 128GB version of the iPhone 6 Plus, there might be a problem in the controller IC of triple-level cell (TLC) NAND flash.

The problem has led to numerous warranty replacements and the looming prospects of a recall.

(Note that Continue reading

DensBits – Making TLC Act Like MLC

DensBits' Soft Decoding yields 15x better ECC than 24-bit BCHDensBits, an Israeli start-up, has introduced a new technology and a new product today.  The company’s new eMMC controller, the DB3610, embodies DensBits’ “Memory Modem” technology, which is a blend of ECC, DSP, and flash management that the company says can give TLC flash endurance superior to that of MLC flash with performance nearly as good as competing controllers can provide with MLC.

That’s a big claim!

DensBits’ Memory Modem views NAND flash as a noisy communications channel, using those algorithms developed to support deep Continue reading

NAND Flash Turns 25!

Toshiba celebrates the 25th Birthday of FlashOn April 3 Toshiba celebrated the 25th anniversary of NAND flash.  The technology, developed by Toshiba researcher Fujio Masuoka, was not expected to succeed, as explained in Eli Harrari’s keynote for ISSCC in February.

Toshiba said in a release that the company’s “commemoration of the 25th anniversary of the invention of NAND flash will continue throughout 2012,” and will include “notable industry events and consumer participation.”

There is certainly reason to celebrate.  This technology has grown faster than any semiconductor market in history, Continue reading

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Jim Handy Objective Analysis Memory Market Research +1 (408) 356-2549 Jim.Handy (at) Objective-Analysis.com

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