WSTS

Semiconductor Market Ends Year on a High Note

SIA LogoThe Semiconductor Industry Association this week announced the year-end World Semiconductor Trade Statistics (WSTS) revenues for 2014.  Worldwide sales grew 9.9% to reach a record total of $335.8 billion, outperforming the WSTS fall forecast.  Annual sales increased in all four regional markets for the first time since 2010. Memory was the fastest growing segment, increasing 18.2%, partly based on DRAM growth of 34.7%.It’s encouraging that all geographical areas experienced growth.  This implies that the world economy is finally on the mend.

The industry’s 9.9% worldwide growth was a good bit lower than Objective Analysis’ December 2013 prediction of growth in excess of 20%.  We admit that we overshot, expecting both higher bit growth and stronger pricing in DRAM and NAND flash than actually materialized.

The $335.8 billion number is really Continue reading

SIA: Memories Drive Record Semi Revenues

SIA LogoThe SIA yesterday released the WSTS semiconductor sales data for September.  Monthly revenues reached a record $27 billion driving third-quarter revenues to their own record of $81 billion.  This was the seventh straight month of semiconductor growth, the first such run-up since 2010.

This quote, by SIA CEO Brian Toohey really caught The Memory Guy’s eye: “Sales of memory products have increased sharply compared to last year and continue to be a major driver of industry growth.”

A lot has been happening to drive this increase in memory revenues: The recent SK hynix fire increased DRAM prices, but Continue reading

Why Most NAND Rankings Ignore SanDisk

SanDisk Doesn't Show Up in NAND Market Share FiguresEvery so often I run into someone who asks about the discrepancy between various analysts’ NAND market share rankings and SanDisk’s shipments.  After all, SanDisk is a leading producer of flash memory and has captive manufacture through its joint venture with Toshiba.  Yet, most market share rankings leave SanDisk out.

What’s going on here?

Owing to a long-standing convention SanDisk’s NAND chips aren’t counted since they are sold as “Systems” (with a controller.)  The World Semiconductor Trade Statistics (WSTS) set that rule up, and most analysts Continue reading

Figuring Out Who Shipped What

Some Companies Count Some Chips and Not OthersToday I saw an announcement from another market research firm about a new report with flash memory market shares for 2011.  I found it remarkable that the way these chips are counted varies enough that the company decided to openly discuss this issue right in the press release for the report!

Memory market statistics are compiled by numerous firms: The World Semiconductor Trade Statistics (WSTS) sold in the US and Europe by the Semiconductor Industry Association (SIA), Gartner Dataquest, IHS iSuppli, Web Feet, Semico, Forward Insights, and even DRAMexchange.  Lots of entities use conflicting definitions of what is and what is not a chip.  This causes each company’s numbers to differ from the others’.

In the case of WSTS, a chip that is packaged with another chip into a board becomes Continue reading

Contact

Jim Handy Objective Analysis Memory Market Research +1 (408) 356-2549 Jim.Handy (at) Objective-Analysis.com

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